The article brings to mind the lines from a song:

Everyday baby, when the sun go down

I get with my friends, an' I begin to clown

I don't care, what the people are thinkin'

I ain't drunk, I'm just drinkin'

What's the old not-so-funny joke: What's the difference between an alcoholic and a drunk? A drunk doesn't go to meetings.

You did a good job of explaining the why. Now we need to figure out the "how" of stopping.